All-in capital
All-in capital is the estimated total investment for a FoamZone franchise: franchisor payable plus local development plus the working capital buffer. It ranges from ₱1,280,000 (Express) to ₱2,900,000 (Prime Combo Hub).
Key terms used across the franchise prospectus, investment models and station operations — defined in one place.
All-in capital is the estimated total investment for a FoamZone franchise: franchisor payable plus local development plus the working capital buffer. It ranges from ₱1,280,000 (Express) to ₱2,900,000 (Prime Combo Hub).
CapEx (capital expenditure) is money spent to set up the station before operations begin, such as equipment and site works. The Standard Hub base case uses ₱1.70M setup CapEx.
A catchment area is the geography a station draws customers from. FoamZone marketing typically targets a 3–5 km radius around each station where suitable.
The Data Privacy Act of 2012 is the Philippine law governing personal-data processing. FoamZone campaigns and this website's inquiry handling must comply with it.
A dry run is a training-stage simulated operation, run between days 50 and 60 of onboarding, where the certified crew rehearses the full wash workflow before grand opening.
EBITDA is earnings before interest, taxes, depreciation and amortization. EBITDA is not take-home profit or free cash flow; the prospectus Standard Hub scenarios range from 10.1% to 33.1% EBITDA margin.
Express Club is a FoamZone Club membership at ₱1,199 per month offering unlimited Express Foam Washes, up to one wash per registered plate per day.
Fleet Pro is a corporate fleet plan at ₱850 per vehicle per month with corporate billing for eligible businesses.
FoamZone Academy is the franchisor's training organization providing certification pathways for wash specialists, station supervisors and franchise owner-operators.
FoamZone Club is the umbrella membership program covering Express Club and Hydro-Shield VIP subscriptions that create recurring wash revenue.
Franchisor payable is the portion of all-in capital paid to FoamZone Franchisor Corp. It covers the license, equipment, initial chemicals, Workshop OS hardware/training and the opening kit.
Grit-guard washing is a wash-discipline method that separates rinse water from wash media to prevent dirt from being rubbed back onto the paint.
Hydro-Gloss Wash is a premium wash service priced ₱380–₱620 including wheel-well care and an SiO₂ wet sealant, with a 30-minute target.
Hydro-Shield VIP is a membership at ₱1,899 per month including Hydro-Gloss washes, a monthly undercarriage blast and priority queuing.
Local development is the franchisee-arranged budget for site works, wastewater systems, permits and utility connection. It is separate from franchisor-payable package costs.
The marketing fund is 7% of monthly gross revenue contributed to centralized regional/national customer acquisition: digital campaigns, SMS/Viber communications and subscription preselling.
Membership preselling is marketing FoamZone Club memberships before a station launches to establish a base of prospective repeat customers.
OPEX (operating expenditure) is the ongoing monthly cost of running the station. Standard Hub scenario OPEX ranges from ₱252,290 to ₱426,626 per month.
The operating license is the five-year renewable license to operate a FoamZone station. Renewal terms and territory conditions are confirmed in the signed agreement.
pH-neutral foam is cleaning foam formulated at roughly skin-safe acidity so it cleans effectively without degrading wax, sealants or trim.
The royalty is 5% of monthly gross revenue paid to the franchisor for continued use of the FoamZone system and brand.
An SiO₂ wet sealant is a silicon-dioxide protective coating applied during Hydro-Gloss washes that adds water-beading gloss and paint protection.
Simple payback is the number of months of sustained EBITDA needed to recover setup CapEx. The prospectus base case lists 14.6 months, or 16.7 months including the ₱250k buffer.
Site feasibility is the franchisor's review of a proposed location's access, traffic, utilities, drainage and permitting before approval.
Vehicle classes A–D segment service pricing by vehicle size, so the same wash service carries a range of prices (e.g. Express Foam Wash ₱220–₱380).
The working capital buffer is a cash reserve retained by the franchisee, from ₱180,000 (Express) to ₱350,000 (Prime Combo Hub).
Workshop OS is the franchisor's station software for digital check-in, bay assignment, queue tracking and technician commission accounting, billed at ₱6,500 per month.